Lucía Valero
Art direction in motion.
SELECTED WORKLUCÍA VALERO
ART DIRECTIONMadrid, Spain
PORTFOLIO14selectedprojects
01 / WORKSelected
Selected
work.
Campaigns, image and film.
More projects.
Archive / 8 projects07
Sticky Stickers
Campaign · Social / 202408Shield Your Heart
Campaign · Sport / 202509Alquílate esta
Campaign · Digital experience / 202410Wiz Khalifa — AI Music Video
Film · AI / 202611Krispy Kreme — Product Animation
Motion · Retail / 202512KIA — Ferma Móvil
Film · Social / 202613Photography
Photography / 202514Illustrations
Illustration / 202502 / ABOUT & EXPERIENCE
From concept
to image.
Lucía Valero is an art director based in Madrid, with experience across agencies, in-house design and production.
Her work brings together advertising concepts, design and moving image. Photography and illustration are also part of her creative practice.
Creative concept developmentArt directionScriptwriting & audiovisual contentPhotography & illustration
Experience
B.movie Projects
Creative Trainee · Internship
Jan — Jun 2022LOLA MullenLowe
Art Director · Internship
Mar — Sep 2024Pool CP
Art Director
Jan — Aug 2025Teka España
Designer
Sep 2025 — Apr 2026Adcities
Design Manager
Apr 2026 — presentEducation
2022 — 2023
Miami Ad School Madrid
Master’s degree in Advertising
2018 — 2022
University of Alicante
Bachelor’s degree in Advertising and Public Relations
03 / RECOGNITION
El Sol 2023
Young Creatives